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Less than 6 months
6 months to 3 years
3 - 6 years
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Car information websites
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1(no interest)
2
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5(Very active with other owners)

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1 (Bad Experience)
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3
4
5 (Great experience)

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Customer support
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What could we do better to motivate you to become a more active member of these communities?

Pick the two most important things for you.

Attend product launches in person or online
Unlock badges through completing tasks
Join or create a group of owners according to interests and interact with each other
Get test drives from ambassadors or host test drives to earn rewards
Forum for general discussion, sharing ideas and support
Earn higher reward points for purchases
Meet our brand ambassadors or become one yourself
Join other owners in long drives to iconic places
Exclusive content tailored to you
Customer Reviews
Attend leisure activities such as dining, travel, sports etc
Perks such as discounts on vehicles, services, and accessories

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General discussion
Support from other owners
Discounts and offers
High-quality content
Easier access to professional help
Events
Other (Please specify)

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Some other companies use loyalty programs to reward customers who purchase or engage with them on a regular basis. Can you name another loyalty program you are enrolled in?

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What's the first word that comes to mind when you hear our brand name?

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Email Campaigns
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App notification
Anything else?

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How long have you been a Car Owner?

Less than 6 months
6 months to 3 years
3 - 6 years
Over 6 years

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Car information websites
Talking to friends/family
Other car manufacturer websites
Speaking to car dealerships
Official Auto Brand social media
Official Auto Brand communities
Official company website
Other (please specify)

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Please select at least one option.

1(no interest)
2
3
4
5(Very active with other owners)

Please select at least one option.

1 (Bad Experience)
2
3
4
5 (Great experience)

Please select at least one option.

Why did you give that rating?

Write Your Comments. Please enter a comment

Are you a member of any other official or unofficial owners' community? If yes, which one(s)?

Write Your Comments. Please enter a comment

Customer support
Support from other owners
Keeping up to date with Tata news
Attending events
Earning rewards
Knowledge sharing
Discounts and offers
Fun Engagement Activities like Quizzes
Other (Please specify)

Write Your Comments. Please enter a comment

Please select at least one option.

Attend product launches in person or online
Unlock badges through completing tasks
Join or create a group of owners according to interests and interact with each other
Get test drives from ambassadors or host test drives to earn rewards
Forum for general discussion, sharing ideas and support
Earn higher reward points for purchases
Meet our brand ambassadors or become one yourself
Join other owners in long drives to iconic places
Exclusive content tailored to you
Customer Reviews
Attend leisure activities such as dining, travel, sports etc
Perks such as discounts on vehicles, services, and accessories

Please select at least one option.

General discussion
Support from other owners
Discounts and offers
High-quality content
Easier access to professional help
Events
Other (Please specify)

Write Your Comments. Please enter a comment

Please select at least one option.

Some other companies use loyalty programs to reward customers who purchase or engage with them on a regular basis. Can you name another loyalty program you are enrolled in?

Write Your Comments. Please enter a comment

What is your favourite thing about being a member of that program?

Write Your Comments. Please enter a comment

What's the first word that comes to mind when you hear our brand name?

Write Your Comments. Please enter a comment

Email Campaigns
SMS
Instagram
Facebook group
Whatsapp
Customer surveys
App notification
Anything else?

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What vehicle do you own?

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Male
Female
Transgender
Non-binary
Prefer not to say
Other

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Which city do you live in?

City Name Please enter a comment

What is your profession?

Profession Please enter a comment

Submit

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On a scale of 1 to 5, how interested are you in connecting with other Tata vehicle owners?

Are you a member of SOUL or Leap?

On a scale of 1 to 5, rate your experience on the platform.

Why did you give that rating?

Are you a member of any other official or unofficial Tata owners' community? If yes, which one(s)?

What purpose does a Tata Motors community (official or unofficial) serve you right now? Please rank from high to low importance.

What could we do better to motivate you to become a more active member of these communities?

Think of a favourite brand you interact with. Which activities do you engage in with them online?

Some other companies use loyalty programs to reward customers who purchase or engage with them on a regular basis. Can you name another loyalty program you are enrolled in?

What is your favourite thing about being a member of that program?

What's the first word that comes to mind when you hear our brand name?

How does TATA Motors interact with you online?

What Tata Motors vehicle do you own?

What is your gender?

Which city do you live in?

What is your profession?

How long have you been a Car Owner?

Where do you go to find support for your vehicle-related issues?

On a scale of 1 to 5, how interested are you in connecting with other Car Owners?

Are you a member of any Official Branded Auto Community?

On a scale of 1 to 5, rate your experience on the platform.

Why did you give that rating?

Are you a member of any other official or unofficial owners' community? If yes, which one(s)?

What purpose does a Car community (official or unofficial) serve you right now? Please rank from high to low importance.

What could the communities do better to motivate you to become a more active member of these communities?

Think of a favourite brand you interact with. Which activities do you engage in with them online?

Some other companies use loyalty programs to reward customers who purchase or engage with them on a regular basis. Can you name another loyalty program you are enrolled in?

What is your favourite thing about being a member of that program?

What's the first word that comes to mind when you hear our brand name?

How does TATA Motors interact with you online?

What vehicle do you own?

What is your gender?

Which city do you live in?

What is your profession?

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Please Fill your details

Are you a TML car owner?

How long have you been a Tata Motors customer?

Where do you go to find support for your vehicle-related issues?

On a scale of 1 to 5, how interested are you in connecting with other Tata vehicle owners?

Are you a member of SOUL or Leap?

On a scale of 1 to 5, rate your experience on the platform.

Why did you give that rating?

Are you a member of any other official or unofficial Tata owners' community? If yes, which one(s)?

What purpose does a Tata Motors community (official or unofficial) serve you right now? Please rank from high to low importance.

What could we do better to motivate you to become a more active member of these communities?

Think of a favourite brand you interact with. Which activities do you engage in with them online?

Some other companies use loyalty programs to reward customers who purchase or engage with them on a regular basis. Can you name another loyalty program you are enrolled in?

What is your favourite thing about being a member of that program?

What's the first word that comes to mind when you hear our brand name?

How does TATA Motors interact with you online?

What Tata Motors vehicle do you own?

What is your gender?

Which city do you live in?

What is your profession?

How long have you been a Car Owner?

Where do you go to find support for your vehicle-related issues?

On a scale of 1 to 5, how interested are you in connecting with other Car Owners?

Are you a member of any Official Branded Auto Community?

On a scale of 1 to 5, rate your experience on the platform.

Why did you give that rating?

Are you a member of any other official or unofficial owners' community? If yes, which one(s)?

What purpose does a Car community (official or unofficial) serve you right now? Please rank from high to low importance.

What could the communities do better to motivate you to become a more active member of these communities?

Think of a favourite brand you interact with. Which activities do you engage in with them online?

Some other companies use loyalty programs to reward customers who purchase or engage with them on a regular basis. Can you name another loyalty program you are enrolled in?

What is your favourite thing about being a member of that program?

What's the first word that comes to mind when you hear our brand name?

How does TATA Motors interact with you online?

What vehicle do you own?

What is your gender?

Which city do you live in?

What is your profession?

Thank you for your feedback!

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